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COOLFOODSTUFF™

After years of study and practice, Hayden believes that good design is about realising function with aesthetic integrity without unnecessary complications. The products and systems we interact with everyday should enable us, instead of frustrate us  and Hayden hopes to instil that in each of his objects, aiming to facilitate pure enjoyment in use.

This work is also about material and the physical embrace, surface, light and the creation of the illusory site. The simple random distribution of crinkles creates complex patterns, light, shade and texture that are inviting to study and touch.

Paper Series Awards:
Winner Kudos Emerging Designer Award 2011